The History of Vehicle Manufacturing in Nigeria

The automotive industry in Nigeria dates back to the 1950s and consists of the production of passenger cars and commercial trucks. Early production was led by the assembly line of Bedford TJ trucks made by United Africa Company's subsidiary, Federated Motors Industries and SCOA's production of Peugeot 404 pickup trucks.

Peugeot 504 pickup truck assembled by SCOA in Nigeria.

Significant development began in the 1970s, during a period of oil boom, the Federal Government of Nigeria signed joint venture partnerships with foreign car manufacturers to assemble vehicles and provide technical assistance towards vertical integration within the local industry. These foreign brands went on to dominate the industry from the middle of the 1970s to the end of the 1980s.

Early Automotive Ventures

Before the Nigerian Civil War, automobile production was in the form of assemblage of partially knocked down bits. Federated Motor Industries, a branch of UAC produced Bedford TJtrucks and SCOA assembled Peugeot 404 pick up trucks.

In 1969, hoping to promote technology transfer, industrialization and reap gains from backward integration, the Nigerian government published a request for proposal for the establishment of automotive assembly plants. About 20 car manufacturers responded but ultimately selection was influenced by the demand of the brands in Nigeria.

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To set up passenger vehicles assembly plants, the country went into negotiations with Peugeot of France and Volkswagen AG of Germany, the government also had in mind a medium term outlook of the provision of technical assistance to develop local content inputs with the intention that by 1990, the locally manufactured vehicles will have 100% input sourced locally. Negotiations also were initiated with Steyr of Austria, Leyland of Great Britain, Daimler-Benz of Germany and Fiat of Italy for commercial truck production.

Joint Ventures and Assembly Plants

In 1972, the government signed a contract with popular brand Volkswagen of Germany to establish an assembly plant in the country. Equity interest was divided as: Volkswagen AG (40%), German financial institutions (11%), Nigerian government (35%), Lagos State (4%) and Nigerian distributors (10%). The plant was situated along the newly constructed Lagos-Badagry expressway and production began in 1975. The cars where assembled from completely knocked down parts imported from Germany and supplied by Volkswagen.

The plant produced the Beetle (1300cc, 1500cc, 1600cc), Audi(100 cd), Golf, Kombi bus, Jetta and Passat. The other major passenger vehicle manufacturer is Peugeot Automobile of Nigeria also known as PAN. Like Volkswagen, PAN began production in 1975 with inputs shipped in bits and pieces from abroad. The equity distribution was Peugeot Citroen (40%), Nigerian government (35%), Kaduna State (10%) and Nigerian Industrial Development Bank (5%). At onset, the cars were priced affordably and it became a popular car among the middle class.

Production rose from 2,259 in 1975 to 35,000 in 1979 to 48,235 in 1980. The company started with the 504 model and later introduced the 505 in 1980.

In the 1970s, the Nigerian government signed agreements with four foreign manufacturers to invest in assembly plants within the country. One of the agreements berthed Anambra Auto Manufacturing Company also known as ANAMCO, a partnership between the Nigerian federal government and Daimler Benz for the production of trucks. The assembly plant located in Enugu started production in 1980. The Leyland plant also had the ability to produce four wheel drive vehicles.

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Commercial vehicle manufacturers wanted government protection from importation to ensure a vibrant car market that will be worthy of sustained investment and that will be able to develop a local supplier industry. However, by 1981, reduction in crude oil prices from the heights of the 1970s led to foreign exchange and import controls and rationing that negatively impacted car production and caused production delays.

The assembly plants were capital intensive and depended on importation of parts from abroad but the demand for knocked down parts placed strain on foreign currency market. The government was not generous in providing import licenses to the companies and sometimes shipments were delayed at the ports until proper licenses were obtained. By 1985, all the commercial truck plants were producing below 30% of their capacity and sustaining losses.

Towards the end of the 1980s, the government initiated market liberalization measures that allowed more imported cards to compete with locally made vehicles. Volkswagen and PAN increased the cost of their vehicles as a result of a depreciating naira and reduced government subsidy. The plants were capital intensive and barely generated profits, equity partners like the government were happy that the plant was running and for the foreign manufacturers, profits came largely from the supply of CKD. Eight years after the plants were opened, the local content target was never met and the plants still imported bits and pieces from abroad.

Lack of collaboration between manufacturers and local distributors made difficult the production of parts to meet the manufacturers specifications and life span of parts. Volkswagen went from an annual production of 29,300 in 1981 to less than 1000 in 1989 and in 2005, Nigerian government sold its equity interest to Stallion Group.

As soon as production began, demand for vehicles and trucks was heavily influenced by government spending. During a budgetary period when the government did not patronize the manufacturers, production plans were going to be negatively affected. The worst affected by government inconsistency and drop in oil prices were the commercial vehicle plants. While market demand was 36,000 in 1977 by 1981 it had declined to 14,440. Leyland's production was greatly influenced by government spending.

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Each year, the company followed the expenditure plans of Nigerian customs, police and its military to create a demand influenced production plan. It also depended on Leyland of U.K. for bits and pieces for production. However, in some cases, government agencies began importing their own vans, this made Leyland scale down its operations, and finally the manufacturer stopped sending bits and pieces when production was scaled down and government officials came abroad to negotiate purchase in Leyland U.K.

By 2000, used foreign cars dominated car sales in the country, and the rise of these affordable used cars negatively impacted the development of backward integration in the industry. Some of the plants had been privatized, VON was sold to Stallion Group and Leyland was sold to Busan.

The Izuogu Z-600 Prototype

The Izuogu Z-600 prototype was the first indigenous Nigerian car, and the first automobile of indigenous all-African technology. The prototype was equipped with a self made 1.8L four cylinder engine that got 18mpg and allowed the car to achieve a top speed of 140 km/h (86 mph). Front Wheel Drive (FWD) was chosen over Rear Wheel Drive (RWD) because a transmission tunnel, which RWD would require, would be more expensive to fabricate.

To be priced at $2000 it would have been the cheapest car in the world. Clever features like a door bell used in place of a horn ensure it achieves its low price target. In 2005 interest from other African countries arose about the Z-600 and Dr. Izuogu was invited to South Africa to give a speech on science and technology.

Optimism surrounded the car until March 11, 2006, when no fewer than 12 heavily armed men raided the factory of Izuogu Motors in Naze taking with them the molds for the engine blocks and crank shaft, mudguards, the design history notebook of Z-600, the design file; Z-MASS (containing the design history for mass production of the Z-600 car) and other components. This was a big setback for the project.

The Rise of Innoson Vehicle Manufacturing (IVM)

Since the beginning of democratic governance in 1999, the government has been selling its equity stake in the assembly plants. Volkswagen was sold to the Stallion Group, PAN's stake was bought by ASD Motors. PAN, Stallion and local brand Innoson are the major local assembly plants in the country but Stallion mostly assembles partially knocked down parts.

Innoson was commissioned in 2010 with an installed capacity of 10,000 vehicles a year, in 2015, the planned production target was 6,000 vehicles. In Nnewi, Anambra, an automobile assembling company is located: Innoson Vehicle Manufacturing. It assembles mainly buses and SUVs. Since May 2022 Innoson will also assemble "kekes". Another company worth highlighting is Electric Motor Vehicles Company of Nigeria Limited, a manufacturer of electric vehicles, which in addition to assembling, produces its own batteries.

You’d be inaccurate to tag Innoson Vehicle Manufacturing (IVM) as just a car company. Instead, it’s a quiet green-white-green revolution on four wheels. In a country long dependent on imported goods, where “made in Nigeria” was once met with skepticism, one man dared to dream bigger.

Today, when you see a bright orange IVM bus weaving through city traffic or a sleek sedan with that Innoson badge on the streets of Abuja or Enugu, you’re looking at history in motion. You’re seeing what happens when Nigerian never-say-die attitude meets opportunity.

Before Innoson became a household name, Chief Innocent Chukwuma had already made a name for himself in the auto spare parts business. He founded Innoson Nigeria Limited in the 1980s. The business flourished. But as time passed, Chukwuma began asking a question few dared to entertain: why couldn’t we make the vehicles ourselves? After all, the parts were being sourced and sold locally. In 2007, he found his answer.

The first significant distinction between Innoson vehicles and our imported vehicles was that they were designed for us. They were made for the bad roads, for the fuel conditions and the everyday Nigerian hustle. One of the most talked-about advantages? Price. Innoson vehicles were significantly cheaper than their imported counterparts. Parts were readily available. Repairs didn’t require special diagnostic tools or imported mechanics.

But IVM didn’t stop at affordability. They kept innovating. By 2014, they were assembling sedans and SUVs at scale. A few years later, they stunned many by unveiling Nigeria’s first locally produced electric vehicle.

There’s a certain nostalgia that Innoson evokes for Nigerians who grew up seeing foreign brands dominate the market. Peugeot, Volkswagen, Toyota amongst others were status symbols. Here was a company producing over 70% of its car components locally, creating jobs, and developing a value chain. More importantly, they achieved all these without begging for validation from the West.

Even government officials began to take notice. The Nigerian Army, Police, and various state governments began purchasing fleets from IVM.

Innoson has faced several challenges over the years; ranging from currency fluctuations to importation hurdles for raw materials, to legal battles with financial institutions. The most publicized was the long-running dispute with GTBank, which Innoson claimed had overcharged on loan facilities. Despite these roadblocks, the company stayed on course. Innoson continued to build, hire, and expand. Its plant capacity grew to over 10,000 vehicles per year, to 60,000 units.

The company has signed MoUs with several African countries to establish assembly plants across the continent. And the man behind it all? Chief Innocent Chukwuma, now a national icon, has received numerous awards and honors. Yet, he remains grounded.

Nigerians are increasingly proud to support the brand. Young professionals now see the IVM G5 or Umu sedan as a smart buy. Transport companies are switching to Innoson buses. Beyond the cars and buses, Innoson tells a bigger story. One that’s about self-belief. About challenging the odds.

Vehicle manufacturing companies have started building plants to make cars in Nigeria with Nissan being the first of its kind to achieve this.

“Nigeria has always been a very key market for us and I think it was a logical step to move towards. We are also building the Almera and the volumes are increasing on a daily basis.

“Obviously, as one increases production levels it does produce the economics of sales and I think the process is a journey. For this project to grow and improve and for the cost of these vehicles in Nigeria to be more affordable for the people, there is a need for more vehicles manufacturing companies.

“First and foremost it is very important that we see as many manufacturers as possible moving and supporting the automobile policy because with that approach we will end up being able to grow the local component industry. There is an effect of that in not only job creation but also skill creation.

A well-known foreign car manufacturer in Kaduna was Peugeot Automobiles Nigeria (PAN). However, in April 2022, Aliko Dangote took over Peugeot its shares and the company name was changed to DPAN.

Iconic Cars on Nigerian Roads

From v-boots to 504s, you were a boss if you had one! Beyond being a necessary means of transportation, the type of car a person drives reflects their taste, status and personality. Perhaps the most iconic of all cars to ply Nigerian roads, the 504, up until the early 2000s was the pinnacle mark of prestige for high ranking government and military officials, as well as people in the middle class.

In partnership with the Nigerian government, Peugeot set up a manufacturing plant in Nigeria in 1975, which assembled over 400,000 models of the 504, until production stopped in 2006.

In his 2007 hit, “Yahooze”, Olu Maintain endorsed Hummer as the quintessential ‘I don hammer’ whip, representing the success of the biggest boys and girls, and the young at heart. The show-stopping SUV and it’s stretch variation are still a staple for weddings, and parties, where celebrants want to make a big entrance.

Mercedes Benz has always been an automobile brand that represents the best in engineering and luxury. Before the s500 was the standard for the merger, the 1984 200 Benz, known as the ‘German Mistake’ in Nigeria and its junior brother, the V-boot were the legends with which successful Nigerian business people were marked by. The W123 (or Mercedes 200) was known as “German Mistake” because of the fact that it rarely had a mechanical fault, a testimony to its durability.

Nigerian roads are some the most testing in the world, and finding a good mechanic who won’t do more damage to your car is an even tougher task. To reduce the stress of car ownership, the best bet is to buy a car that has low maintenance costs, and for that, Volvo is probably your bet. The Volvo 240 is perhaps one the safest and most durable cars ever manufactured, and as a result, enjoyed a lot of success amongst middle class civil servants in Nigeria. Poor fuel consumption, a scarce dashboard, and lackluster build make this car a bit boring aesthetically, but it’s reputation for safety made the setbacks worth it.

Innoson: The son of the soil, and the nation’s pride. Originally founded in 1981 as a motorcycle parts importer, Innoson Motors has gone on to become Nigeria’s first indigenous car and bus manufacturer. Establishing their production factor in Nnewi Anambra, the company has produced a fleet of vehicles, producing 70% of them locally, and sourcing the rest from Japan and China. The Innoson Jeep is quite popular, though it is not a cheap vehicle with a new one going for anywhere between 20 & 30 million Naira.

Honda ‘End of Discussion’: Nigerian car fanatics are always in arms about which car reigns supreme between the Honda Accord, and the Toyota Camry. Settling the score for Honda, and heralded as the ‘End of Discussion’ when it first hit our shores, the 2003 – 2005 Accord is still one of the most common cars on Nigerian roads. With a sleek, beveled exterior, and comfortable interior, the car is very popular among first time car owners in Nigeria. As an investment, the Accord is fantastic as it does not depreciate a lot and still has an active used car market.

Simple, robust and economical seem to be the defining characteristics of Nigerian automobile taste. We hope to see more Nigerian owned and produced cars in the next decade, particularly those that take advantage of renewable technology.

Is there an Iconic Nigerian car we missed?

Roughly 720,000 cars per year are being sold in Nigeria every year. Only c.

Here is a table summarizing the key milestones in the history of vehicle manufacturing in Nigeria:

Year/PeriodEvent
1950sEarly production led by Bedford TJ trucks (Federated Motors Industries) and Peugeot 404 pickup trucks (SCOA).
1970sFederal Government signs joint venture partnerships with foreign car manufacturers.
1975Volkswagen and Peugeot begin production in Nigeria.
1980Anambra Auto Manufacturing Company (ANAMCO) starts production of trucks.
1980sEconomic downturn and government inconsistency negatively affect the industry.
2000sUsed foreign cars dominate the market.
2006Armed men raid Izuogu Motors, setting back the Z-600 project.
2010Innoson Vehicle Manufacturing (IVM) commissioned.
2022Aliko Dangote takes over Peugeot shares, renaming the company DPAN.

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